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Meryem Ersoz

ersoz9557@gmail.com

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THE MARKET

AUDIENCE

THE AUDIENCE FOR THE WILDERNESS PILOT IS AN EDUCATED, INDEPENDENT REDEMPTIVE FILM WITH BROAD SECULAR APPEAL DUE TO ITS CONTEMPORARY APPROACH.

GOING DEMOGRAPHIC BETWEEN THE AGE OF RANGE 26–69.

POLLS CONDUCTED BY THE PEW RESEARCH CENTER SHOW THAT YOUNGER AMERICANS ARE SIGNIFICANTLY MORE LIKELY THAN OLDER AMERICANS TO GO TO THE MOVIES.

 

ON AVERAGE, AMERICANS AGED 18 TO 29 HAVE BEEN TO SEVEN FILMS IN A MOVIE THEATER OVER THE PAST YEAR. THIS COMPARES WITH FOUR FILMS AMONG THOSE AGED 30 TO 49, THREE MOVIES AMONG 50- TO 64- YEAR-OLDS, AND TWO FILMS AMONG THOSE AGED 65 AND OLDER.

IN THE LAST THREE YEARS, LOW-BUDGET CHRISTIAN-THEMED FILMS HAVE EARNED OVER $445 MILLION AT THE US BOX OFFICE.

 

THE CHRISTIAN AUDIENCE IN PARTICULAR, IS LARGE. ABOUT 7 IN 10 AMERICANS IDENTIFY AS CHRISTIAN ACCORDING TO THE PEW RESEARCH CENTER AND CONSUME CHRISTIAN FILMS AT AN EVEN HIGHER RATE THROUGH DVD PURCHASES AND VIDEO ON DEMAND.

ACCORDING TO THE SAME RESEARCH PAPER 41 PERCENT OF MILLENNIALS ENGAGE IN SOME FORM OF DAILY PRAYER. THIS DEMO IN PARTICULAR IS NOT BEING SERVED. THEY FIND FAITH BASED FILMS TO BE FILLED WITH CHRISTIAN CLICHES, AND UNREALISTIC OUTCOMES. TO REACH THIS GROUP THE MESSAGE NEEDS TO SPEAK TO THEIR WORLDLY CHALLENGES AND ENGAGE THEM WITH HONEST THEMES.

THE BULL’S-EYE AUDIENCE ARE PEOPLE OF FAITH AND THE CHURCH. HOWEVER, THE NATURE AND TONE OF THIS FILM LEAVES THE ABILITY TO MARKET THE FILM TO AN EVEN LARGER MAINSTREAM MOVIE GOING AUDIENCE .

DISTRIBUTION STRATEGY

CHURCHES: DIRECT OUTREACH TO AMERICA'S CHURCHES IS A MAJOR ADVANTAGE WHICH CHRISTIAN FILMS HOLD OVER HOLLYWOOD FILMS. ACCORDING TO AN ARTICLE IN THE CHRISTIAN POST, THERE ARE MORE THAN 300,000 CHURCHES IN AMERICA.

DVD: MINDBENDING FILMS ARE THE "FILMS THAT YOU WATCH TWICE," WHICH MAKES DVD AND VOD SALES EXCEPTIONALLY BRISK.

 

CHURCH OUTREACH WILL ALLOW FOR DIRECT SALES. WE ALSO HAVE A PRE-EXISTING RELATIONSHIP WITH E ONE, ONE OF THE LAST

 

MAJOR DISTRIBUTORS OF DVDS AND HARD MEDIA AND CAN BRING OUR PROJECT DIRECTLY TO THEM UPON COMPLETION.

INTERNATIONAL SALES: SEE APPENDIX A FOR A LIST OF AVAILABLE TERRITORIES AND REALISTIC PROJECTIONS FOR INTERNATIONAL SALES.

THEATRICAL DISTRIBUTION: EVEN IN THE DIGITAL AGE, IT IS IMPORTANT TO BE ABLE TO OPEN A FILM WITH A SELF-FUNDED BI-COASTAL THEATRICAL ENGAGEMENT. IT IS STILL THE BEST WAY TO GET A FILM REVIEWED AND TO GENERATE BUZZ FOR ITS DEBUT, WHICH, IN TURN, CAN ATTRACT POTENTIAL DISTRIBUTION PARTNERS. SEVERAL LOCAL COLORADO PRODUCTIONS HAVE ALREADY SECURED DISTRIBUTION THROUGH A POSITIVE BI-COASTAL AND LOCAL THEATRICAL CAMPAIGN. OUR PLAN IS TO FOLLOW THIS STRATEGY AND EXPAND IT TO ENSURE OUR FILM’S FINANCIAL SUCCESS.

ANY DOMESTIC DISTRIBUTOR THAT ACQUIRES THE RIGHTS TO THE FILM WILL LIKELY OPEN IT IN A LIMITED NUMBER OF REGIONAL THEATERS AND EXPAND THE RELEASE TO MORE THEATERS WITH POSITIVE PRESS AND WORD-OF-MOUTH.

STREAMING AND DIGITAL PLATFORMS: IN ADDITION TO PURSUING RELEASES ON THE MAJOR PLATFORMS - NETFLIX, ITUNES, HULU, AMAZON PRIME, ETC - WE WILL BE PURSUING PARTNERSHIPS WITH CHRISTIAN-FOCUSED STREAMING SERVICE PROVIDERS SUCH AS PUREFLIX. A CHART OF PUREFLIX'S TOP PERFORMING TITLES (FROM THE NUMBERS) IS INCLUDED:

LEGAL DISCLAIMER

THE CONFIDENTIAL INFORMATION OVERVIEW (THIS “CIO”) CONTAINS CONFIDENTIAL INFORMATION REGARDING BRASS FASTNERS LLC (THE “COMPANY”). BY ACCEPTING THIS CIO THE RECIPIENT AGREES THAT IT WILL, AND WILL CAUSE ITS DIRECTORS, OFFICERS, EMPLOYERS, ADVISORS AND OTHER REPRESENTATIVES TO USE THIS CIO AND ANY OTHER INFORMATION SUPPLIED BY OR ON BEHALF OF THE COMPANY ONLY TO EVALUATE A POSSIBLE TRANSACTION WITH THE COMPANY (THE “TRANSACTION”) AND FOR NO OTHER PURPOSE, WILL NOT DIVULGE OR PERMIT OTHERS TO DIVULGE ANY SUCH INFORMATION TO ANY OTHER PERSON AND WILL NOT COPY OR REPRODUCE IN WHOLE OR IN PART THIS CIO. THE RECIPIENT, BY ACCEPTANCE HEREOF, ACKNOWLEDGES ITS DUTY TO COMPLY WITH THIS CERTAIN CONFIDENTIALITY AGREEMENT BETWEEN THE RECIPIENT AND THE COMPANY.

THE INFORMATION CONTAINED IN THIS CIO WAS OBTAINED FROM THE COMPANY AND OTHER SOURCES BELIEVED BY THE COMPANY TO BE RELIABLE. NO ASSURANCE IS GIVE AS TO THE ACCURACY OR COMPLETENESS OF SUCH INFORMATION. THIS CIO DOES NOT PURPORT TO CONTAIN ALL THE INFORMATION THAT MAY BE REQUIRED OR DESIRED TO EVALUATE THE COMPANY OR THE TRANSACTION AND ANY RECIPIENT HEROF SHOULD CONDUCT ITS OWN INDEPENDENT ANALYSIS OF THE COMPANY AND THE DATA CONTAINED OR REFERRED TO HEREIN AND THE TRANSACTION. IN DETERMINING WHETHER OR NOT TO PROCEED WITH A TRANSACTION, THE RECIPIENT MUST RELY ON THEIR OWN EXAMINATION OF THE COMPANY AND THE TRANSACTION.

NO PERSON HAS BEEN AUTHORIZED TO GIVE ANY INFORMATION OR MAKE ANY REPRESENTATION CONCERNING THE COMPANY OR THE TRANSACTION NOT CONTAINED IN THIS CIO AND, IF GIVEN OR MADE, SUCH INFORMATION OR REPRESENTATION MUST NOT BE RELIED UPON AS HAVING BEEN AUTHORIZED BY THE COMPANY. STATEMENTS IN THIS CIO ARE MADE AS OF THE DATE HEREOF. THE DELIVERY OF THIS CIO AT ANY TIME THEREAFTER SHALL UNDER ANY CIRCUMSTANCES CREATE AN IMPLICATION THAT THE INFORMATION CONTAINED HEREIN IS CORRECT AS OF ANY TIME SUBSEQUENT TO THE DATE HEREOF OR THAT THERE HAS BEEN NO CHANGE IN THE BUSINESS, CONDITION (FINANCIAL OR OTHERWISE), ASSETS, OPERATIONS, RESULTS OF OPERATIONS OR PROSPECTS OF THE COMPANY SINCE THE DATE HEREOF. THE COMPANY UNDERTAKES NO OBLIGATION TO UPDATE ANY OF THE INFORMATION CONTAINED IN THIS CIO, INCLUDING ANY PROJECTIONS, ESTIMATES, OR FORWARD LOOKING STATEMENTS.

ANY STATEMENT, ESTIMATE OR PROJECTION AS TO EVENTS THAT MAY OCCUR IN THE FUTURE (INCLUDING, BUT NOT LIMITED TO, PROJECTIONS OF REVENUE, EXPENSES AND NET INCOME) WERE NOT PREPARED WITH A VIEW TOWARD PUBLIC DISCLOSURE OR COMPLYING WITH ANY GUIDELINES OF THE AMERICAN INSTITUTE OF CERTIFIED PUBLIC ACCOUNTANTS, ANY FEDERAL OR STATE SECURITIES COMMISSION OR ANY OTHER GUIDELINES REGARDING PROJECTED FINANCIAL INFORMATION. SUCH STATEMENTS, PROJECTIONS AND ESTIMATES ARE INHERENTLY IMPRECISE AND UNRELIABLE AND THE ASSUMPTIONS UPON WHICH THEY ARE BASED MAY PROVE TO BE INCORRECT. ACHIEVING SUCH STATEMENTS, ESTIMATES, OR PROJECTIONS WILL DEPEND SUBSTANTIALLY UPON, AMONG OTHER THINGS, THE COMPANY ACHIEVING ITS OVERALL BUSINESS OBJECTIVES AND OTHER FACTORS (INCLUDING GENERAL, ECONOMIC, FINANCIAL, AND REGULATORY FACTORS) OVER WHICH THE COMPANY MAY HAVE LITTLE OR NO CONTROL. THERE IS NO GUARANTEE THAT ANY OF THESE STATEMENTS, ESTIMATES OR PROJECTIONS WILL BE ATTAINED. ACTUAL RESULTS MAY VARY SIGNIFICANTLY FROM THE STATEMENTS, ESTIMATES, AND PROJECTIONS, AND SUCH VARIATIONS MAY BE MATERIAL AND ADVERSE.

RECIPIENTS SHOULD NOT CONSTRUE THE CONTENTS OF THIS CIO AS LEGAL, TAX OR INVESTMENT ADVICE. RECIPIENTS SHOULD CONSULT THEIR OWN COMPETENT COUNSEL, ACCOUNTANT, TAX, BUSINESS AND OTHER ADVISORS AS TO LEGAL, ACCOUNTING, TAX, BUSINESS, AND OTHER MATTERS CONCERNING THE COMPANY OR ANY TRANSACTION. THIS CIO DOES NOT PURPORT TO BE ALL- INCLUSIVE OR TO CONTAIN ALL THE INFORMATION THAT A RECIPIENT MAY REQUIRE. RECIPIENTS ARE ADVISED OF THE NEED TO CONDUCT THEIR OWN THOROUGH INVESTIGATION OF THE COMPANY AND ITS INDUSTRY.

THE CONTENTS OF THIS DOCUMENT ARE PROTECTED BY U.S. COPYRIGHT.